Thursday, February 24, 2011

Discrete Consumerism - MY FAVORITE 2011 TREND


Discrete Consumerism – Whether it’s Starbucks disguising one of its chains as an indie espresso bar or Absolut going labeless, it’s apparent that consumers are shying away from big brand names. As credit-crunched consumers blame mega-brands for rough economic times, smaller or newer businesses have an open door to reap the rewards of an anti-corporation sentiment.